Apple Already Increasing Production of iPhone XR

iPhone XS and iPhone XS Max are currently the only two 2018 models that can be pre-ordered, as the iPhone XR will hit the shelves in the second half of October.

As the most affordable configuration in the entire lineup, iPhone XR is one highly-anticipated device, despite the differences in terms of hardware versus its more premium siblings.

And according to a report from Digitimes, Apple itself is very optimistic that the iPhone XR will sell well, so the company has recently increased orders to prepare for the late-October launch.

“The shipment momentum for the iPhone XR is expected to continue into early 2019 as the ratio of iPhone XR orders to Apple’s total orders of new iPhone devices for December has been revised upward to over 50% recently,” the cited source noted based on information provided by sources familiar with the matter.

The pricing strategy

One of the reasons Apple e… (read more)

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