Post-Explosion Drama: 1 in 2 Samsung Galaxy Note 7 Owners to Switch to iPhone 7

Samsung has already given up on the Note 7 series, but the fiasco isn’t over just yet, as the firm is still struggling to recover and reduce the damages that its explosive phone has created.

One of the priorities for the South Korean company right now is to convince Note 7 owners to stick with its devices, and although Samsung executives previously bragged with a very loyal userbase, a top Apple analyst believes that the iPhone 7 lineup is going to score big thanks to Samsung’s drama.

KGI analyst Ming-Chi Kuo said in a note to investors that approximately 50 percent of those who ordered a Note 7 are now very likely to go for an iPhone 7, as customer trust is collapsing in the Samsung ecosystem and all these buyers are no longer planning to stick with phones manufactured by the South Korean firm.

Between 5 to 7 million Note 7 orders are likely to transfer to Apple, the analyst says, and the … (read more)

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