Apple Planning to Release Major iPhone Upgrades Every 3 Years

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This year’s iPhone is expected to bring only a small refresh over the model launched last year, which, in turn, brought just minor improvements as compared to the 2014 version, but it appears that there’s a whole strategy behind all these similarities.

Apple is believed to be changing the release cycle for iPhone models, planning bigger upgrades every three years, according to reports coming from the Nikkei newspaper (via MW).

This means that iPhone models with major overhauls, such as a new design, new types of screen, or significant camera upgrades, are only expected once every three years while all the other releases would be made on the same original ve… (read more)

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