Apple has published a couple of new iPhone ads, and this time the company is going after Android users in an attempt to convince them to switch to its own ecosystem.
Cupertino has made it a hobby to make fun of Android every once in a while, and the ads rolled out today highlight the difference in terms of security between the App Store and the Google Play Store.
In one of the 15-second ads, Apple highlights the iPhone’s capability to take portrait photos, though this time the company doesn’t specifically mention Android as the worse rival, but a generic phone. Without a doubt, however, Apple’s target here is Android, especially as it’s believed that the number of users who switched to iOS lately has declined substantially.
Android, the king of mobile platforms
And while these ads are indeed hilarious, they actually hide Apple’s desperate attempt to bring more users to iOS, as Android not only that is currently the leading mobile platform, but it… (read more)
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