Apple Begins iOS 15 Marketing Offensive Ahead of Public Launch

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Apple begins ios 15 marketing offensive ahead of public launchApple is getting ready to take the wraps off a new iOS update, and given we’re only a few weeks away from the moment the unveiling is projected to happen, the company has started the official marketing offensive to make sure everybody knows a massive release is coming.

Apple has therefore turned to the Tips app pre-loaded on iOS devices to highlight some of the changes coming to iOS 15.

A notification showing up on iPhones these days invites users to “see what’s coming in iOS 15,” with a tap on this notification launching the Tips app where everybody can get a closer look at the new features to be part of the next operating system update.

New notification system

Among them, there’s the focus improvements, as well as the redesigned notifications that will group items from the same app to keep the lock screen cleaner.

“Notifications have been redesigned, adding contact photos for people and larger icons for apps that make them even easier to ident… (read more)

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